Strategic Planning | Public Relations Marketing of St. Louis Missouri | AMM Communications

Ring in the New Year with a 2011 Sales and Marketing Plan! The First Step – Website Redesign

My blog posts over the next few weeks will outline our thought processes as we continue to evolve our marketing plan for AMM Communications. Today, I would like to talk about website redesign.

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How to Plan a Public Relations Campaign for a Small- to Mid-Sized Business

If a small- to mid-sized business were to engage in a public relations campaign, it needs to approach the strategic planning of this campaign, using one of Steven Covey’s principles, “Begin with the end in mind.” So how do you measure a successful campaign?

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“If You Don’t Have a Plan for Yourself…”

“you’ll be a part of someone else’s.” AMM Communications has recently been involved in the launch and ramp up of several start-up businesses, and while these entrepreneurs have written strong business plans with well-thought out pro forma financial statements, they have not put as much effort into planning how they would announce their new ventures …

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