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Ed Mayuga, AMM Communications, Will Moderate April 25 Creve Coeur Chamber Lunch & Learn, “Networking Strategy and Lead Generation”

Panelist include Todd Solomon, Delmar Financial Company; Julie Drummond-Alderman, Color-Art Integrated Interiors; Michael Tessler, Brokerage Unlimited, Inc.

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Ed Mayuga, AMM Communications, Presented at Jan. 26 Society for Marketing Professional Services (SMPS) Learning Day

Mayuga’s presentation, “Why Does Your Customer Buy from You? The Value Proposition Canvas,” discussed how the Value Proposition Canvas, a strategic marketing tool, is a systematic way to look at the solutions a company offers to solve its customers’ problems.

You Put the Wrong EmPHAsis on the Wrong SylLABle – The Message is ALL WRONG!

What your salespeople say in front of the customer may not match what the marketing department planned because the emphasis is on the wrong message.

More from the Modern Social Media Salesperson…

I have spent my entire career in sales, since I graduated from college, in sales, both as a representative and in management positions, and over the years I have found that knowledge about a clients’ business and personal interests can be a powerful tool.  My first job out of college was as an account executive […]

Social Media and the Modern Salesperson Looking for a Job…

Last weekend, I had the privilege of working with members of the St. Louis Chapter of the National Sales Network, on resume building and selling your personal brand.  The seminar began with a discussion of how a resume is the ultimate sales document, a “brochure” without pictures, of the job-seeker and their accomplishments.  Your resume […]