We don't offer services.
We offer a system.
Archway ROI™ is our proprietary, revenue-driven framework designed to bridge the gap between PR and sales. As St. Louis's leading PR firm for 15 consecutive years, we combine local market expertise with a national media network — four critical pillars, one disciplined engine.
The PR-to-Sales Bridge. Built for revenue.
Most PR firms treat PR as a brand-awareness exercise. We treat it as a sales engine. Our philosophy starts with a single question: "How will this placement help you sell more?"
Hyperlocal PR
Dominating your specific St. Louis or regional market by becoming the trusted community authority in your sector. We leverage 18+ years of St. Louis media relationships to secure coverage in the publications and broadcasts your buyers actually read.
The PESO Model™
Integrating Paid, Earned, Shared, and Owned media into a single, high-velocity growth engine.
30/60/90 Day Roadmap
Quick wins in 30 days. Established authority at 60. A fully functional PR-to-Sales Bridge by day 90.
The Editorial Calendar
The essential tool that synchronizes your PR and media relations with your sales cycles and business goals.
How long to see results?
"Quick wins" — first earned media placements, brand positioning established, editorial calendar live.
Established authority — consistent media presence, audience growth, initial pipeline impact visible.
Fully functional PR-to-Sales Bridge — measurable revenue contribution, retainer renewed with new priorities.
Retainer automatically renews every 90 days unless canceled — because we know we have to earn your business every day.
Every channel working in concert
The PESO Model™ ensures your message is amplified across every platform — not siloed in one channel. We use all four media types to create a unified revenue narrative.
The PESO Model™ was created by Gini Dietrich of Spin Sucks.
Earned Media
- Hyperlocal PR
- National media relations
- Crisis communications
- Press releases & pitching
- Journalist relationship management
Owned Media
- Content marketing
- Professional blogging
- Brand storytelling
- Website copywriting
- Executive thought leadership
- Vibe-coded websites via Bolt.new
Shared Media
- Social media management
- Online reputation management
- Community engagement
- Influencer outreach
Paid Media
- Google Ads & PPC
- Facebook & Instagram ads
- Targeted digital advertising
- Amplifying earned media wins
See Hyperlocal PR in Action
Watch how AMM Communications helps small businesses build community trust and convert local visibility into measurable sales.
For Small Business
Convert local awareness into measurable sales.
We help small businesses out-compete larger national brands by becoming the most trusted name in their home market. Through Hyperlocal PR and the PESO Model™, we establish immediate credibility and drive foot traffic through your doors.
"AccuCare has worked with AMM Communications for just over a year and a half. We have more than doubled our calls for our home medical services."
For Chief Marketing Officers
Integrate PR with your sales funnel.
For CMOs leading large companies, AMM Communications serves as your outsourced PR department — providing strategic counsel without the full-time overhead. We manage media relations, crisis communications, strategic communications, and investor relations across multiple markets.
"AMM Communications has been our trusted partner for nearly 10 years managing our corporate and St. Louis public relations. Their results-oriented approach and continued push for excellence have made them a valued partner."
For Solo Entrepreneurs
Transform your expertise into a brand that generates leads.
When you are building a solo practice, your personal brand is your most valuable asset. We help solo entrepreneurs and consultants position their expertise across media, digital, and community channels to command premium market positioning and attract ideal clients.
"Partnering with AMM Communications was a game-changer during a pivotal moment in my career. Ed and Ann Marie guided me through a thoughtful rebranding process that honored my past while positioning me for the future."
For Not-For-Profits
Transform mission into local action and donor engagement.
Your mission is too important to stay quiet. As a Top 25 St. Louis PR Firm for 15 consecutive years, we help nonprofits ENGAGE supporters, PERSUADE donors, and AMPLIFY impact through a "Business First" approach to PR — turning your events into regional news narratives, not just calendar listings.
"AMM Communications has helped Legal Services expand media and social media coverage. This translates into more calls from potential clients, more referrals from community agencies, and more contributions."
Principal-Led
Ann Marie & Ed Mayuga lead your account personally — no junior handoffs.
Board-Ready EMV
AgilityPR reporting with clip counts, audience reach & Earned Media Value.
30|60|90 Dashboard
Live shared dashboard tracks every pitch and task in real-time.
Certified Diversity
WBE, WBENC, WOSB & DBE certified — mission-aligned by design.
Your brand story needs a home.
We'll build it — and fill it — fast.
A great PR campaign drives traffic — but only if you have a website worth arriving at. AMM Communications now offers vibe-coded website builds powered by Bolt.new, the AI-driven development platform that turns your brand vision into a polished, production-ready site in days, not months.
Here's what sets our website service apart: we are marketing content experts. When we build your site, we fill every page with copy that drives revenue — brand narrative, service messaging, SEO content, and conversion CTAs written from nearly 20 years of communications expertise. Your site arrives ready to work, not waiting to be populated.
We handle the strategy, the copy, the brand positioning, and the build — fully aligned with your Archway ROI™ strategy from day one.
Value-based monthly retainers.
No billable hour surprises.
We've replaced unpredictable hourly billing with transparent, value-based monthly retainers. You know exactly what you are investing and what outcomes you are working toward — every 90 days.
Pricing is tailored to your specific pathway, scope, and 30/60/90 day objectives. Schedule a free strategy session to get your custom proposal.
See Our Pricing