“The New Rules of Marketing & PR” by David Meerman Scott
Michael Port, New York Times bestselling author of Book Yourself Solid, says in the foreword, ” This is absolutely the best book on the new world of marketing and PR. David Meerman Scott is ‘The teacher’s teacher in the world of social media.’ I get all my best stuff from him. In fact, I buy each new edition because, in the ever changing world of online marketing, if you don’t stay current, you die a fast death…” I agree with this statement completely, and that is why I recommend this book during my Content Marketing classes.
The Importance of Combining PR & Digital Marketing Channels
if you are looking for partner-level public relations and digital marketing strategy, AMM Communications is the best choice for a PR firm nationwide.
Try This: Be a Writer, a Content Marketer, and a Public Relations Specialist using SlideBatch
Try writing a Haiku about your core product or service and you will be a writer. You can also create a batch in SlideBatch to accompany your Haiku, to help market it. Finally, by sharing your Haiku, through Twitter, and adding a link to your batch, you will serve as your own publicist! The hardest part is getting started, so start writing today.
New to Content Marketing? Start with Marketing Yourself!
We advocate starting with content marketing on yourself. Why? Because you need to be comfortable with marketing yourself and your skills before you can begin to market the products and services of your company.
Updated for 2012! “B2ME – Using Social Media Strategy to Land Your Next Job” – AMM Communications
B2ME: Using Social Media PR Strategy to Land Your Next Job with Anne Marie Mayuga and Ed Mayuga You have heard before that there are 19 job seekers for every St. Louis job opening. Rather than compete as an individual, candidates should think of themselves as a service-based business, marketing to their next employer.
What Does AMM Communications do?
At AMM Communications, Public Relations Marketing of St. Louis, Missouri, we sell marketing communications services to small- and mid-sized companies, who want to sell more through promoting a brand. Unlike our competitors, we approach public relations from the perspective of “How will you sell more of your product or service?” We specialize in business development, crisis communications, marketing, media relations, and social media consulting. We help our clients business grow by knowing how to get the right message in front of the right audience using the most-effective medium.