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Mayuga’s presentation, “Why Does Your Customer Buy from You? The Value Proposition Canvas,” discussed how the Value Proposition Canvas, a strategic marketing tool, is a systematic way to look at the solutions a company offers to solve its customers’ problems.

One of the first things I do when I start working with a new client is to develop a Value Proposition Design map. It is an excellent tool to get to know how their product or service is marketed and sold to their customers, and really helps me develop a PR strategy.

Amid the (literally) miles and miles of the latest in electronic gadgets and gear, I was inspired by some of the content creation tools at CES 2017 and want to share them with you!

Purk & Associates, P.C., a nationally recognized, independently owned St. Louis-based accounting and management advisory firm, was recently voted as one of Small Business Monthly’s “2017 Best in Quality” companies.

Inc. magazine today ranked Purk & Associates, a nationally recognize accounting and management consulting firm, No. 4,421 to its 35th annual Inc. 5000, the most prestigious ranking of the nation’s fastest-growing private companies.

The Hispanic Chamber of Commerce of Metropolitan St. Louis, is proud to announce that Karlos Ramirez, President and CEO, has been installed to the St. Louis Children’s Hospital 2016-2017 Board of Directors.