Marketing Archives - Page 4 of 4 - Drive Revenue. Communicate Better.

For Small to Mid-Sized Businesses, Where does Public Relations fit into Your Business or Strategic Plan?

Whether you are a start-up or an established small to mid-sized business, you probably have a business plan. Most entrepreneurs know they need a PR component but they aren’t sure where to start.

What is the Difference Between a Public Relations and a Marketing Firm?

Is there a difference? Not really, because a PR firm is involved with the strategic process of managing the public image of a stakeholder, and is therefore intimately involved in the marketing process.