Prerequisite: Completion of “LinkedIn Sustainability & Resume Development Course”
Instructor: Ed Mayuga, AMM Communications
Duration: 4 weeks (1 month)
Platform: Online Zoom
Target Audience: Executives in career transition and recently laid-off job seekers
Course Goal: To equip participants with tailored advanced career search skills and strategies to confidently secure their next career step.
Course Structure:
Week 1: Deep Dive – Career Clarity and Branding:
- Refining Your Career Vision: Reassessing career goals, aligning interests with market needs, and identifying target industries/positions.
- Personal Branding Masterclass: Crafting a compelling narrative that showcases your unique value proposition and resonates with potential employers.
- Social Media & Online Presence Audit: Optimizing online profiles (LinkedIn, Twitter, etc.) for maximum visibility and professional impact.
- Networking Beyond LinkedIn: Utilizing industry events, professional associations, and personal connections to expand your network.
Week 2: Advanced Resume and Cover Letter Strategies:
- Resume Refinement Workshop: Tailoring resumes for specific target positions, incorporating keywords, and quantifying achievements for online impact.
- The Art of the Cover Letter: Crafting targeted cover letters that grab attention, tell your story, and land interviews.
- Beyond the Resume: Creating an online portfolio, developing case studies, and utilizing alternative tools to showcase your expertise.
- Interview Preparation Beyond the Basics: Deep-diving into behavioral and situational questions, crafting compelling STAR responses, and anticipating diverse interview formats.
Week 3: Job Search Mastery and Beyond:
- Mastering Online Job Boards and Applicant Tracking Systems (ATS): Utilizing advanced search tools, optimizing applications, and navigating ATS hurdles.
- Interviewing with Confidence: Advanced techniques for managing nerves, projecting presence, and answering tough questions with poise.
- Negotiation Tactics: Learning to confidently negotiate salary, benefits, and other key terms in your new offer.
- **The Power of ** Mastering the art of thank-you notes, staying connected with potential employers, and demonstrating continued interest.
Week 4: Individualized Coaching and Action Planning:
- One-on-one Coaching Sessions with Ed: Personalized feedback on resumes, cover letters, interview skills, and overall career strategy.
- Developing a Personalized Action Plan: Setting achievable goals, outlining next steps, and identifying resources for continued career development.
- Building a Support Network: Fostering community amongst course participants for ongoing encouragement and peer support.
- Celebrating Successes and Sharing Strategies: Highlighting achievements, learning from each other’s experiences, and maintaining a positive mindset.
Bonus Materials:
- Access to Ed’s exclusive “Advanced Job Search Toolkit” with templates, resources, and industry-specific guides.
- Mock interview recordings and detailed feedback for continuous improvement.
- Ongoing access to Ed for questions and support after the course concludes.
Additional Notes:
- The course will be highly interactive and personalized, with tailored coaching, active discussions, and real-world examples.
- Participants will receive extensive feedback and hands-on guidance throughout the program.
- The course can be customized to cater to the specific needs and interests of the career transitions group, with the goal of creating a Slack and/or Discord community.