The Top 5 Things You Should Look For when Choosing the Best Public Relations Firms in St. Louis for Your Marketing and Sales Goals You may be wondering, “What should […]
Communicate better with strong messaging, media success and managing your company reputation. Ann Marie Mayuga, co-owner and partner at AMM Communications, one of the Top Public Relations Firms in St. […]
Thank you attending my Enterprise University Course 236 – Value Proposition Design – Communicating Your Value through Digital Media. Many of you requested the PowerPoint and supporting documents, so here they […]
Ann Marie and I are often called in as third-party meeting facilitators for our clients, especially when the focus is on strategic marketing planning for the next fiscal year. A technique, that we have been using successfully over the past several years, is Edward De Bono’s “Six Thinking Hats”…
My blog posts over the next few weeks will outline our thought processes as we continue to evolve our marketing plan for AMM Communications. Today, I would like to talk about website redesign.
If a small- to mid-sized business were to engage in a public relations campaign, it needs to approach the strategic planning of this campaign, using one of Steven Covey’s principles, “Begin with the end in mind.” So how do you measure a successful campaign?