“The New Rules of Marketing & PR” by David Meerman Scott

Michael Port, New York Times bestselling author of Book Yourself Solid, says in the foreword, ” This is absolutely the best book on the new world of marketing and PR. David Meerman Scott is ‘The teacher’s teacher in the world of social media.’ I get all my best stuff from him. In fact, I buy each new edition because, in the ever changing world of online marketing, if you don’t stay current, you die a fast death…” I agree with this statement completely, and that is why I recommend this book during my Content Marketing classes.


Why Curating is Important for the Best PR Firms (and the Need to Curate Content Frequently!)

You may have been blogging for the last 10 years and built up quite a following to your blog, but like many bloggers, it is difficult to find the time or the creativity to consistently publish a blog. This is where the best PR firms can help you – we can take the pressure off of your shoulders and do the creative writing for you! Authoring new, fresh, and engaging content frequently is difficult task, especially with the constant distractions of daily life. It becomes even more apparent when you run your own small business.