“Used Car” Sales vs Business Development?

When I was in business school and subsequently earning my MBA in the early ’90s, sales was still sales. The practice of “selling” was something that you just picked up from watching people around you, or perhaps using some canned sales presentation with a flip-chart.  I knew back then that I wanted to be a […]

Time to call in an expert – Communications isn’t that easy

We all think that we can handle our own communications, but how many of us are truly able?

DIY Public Relations: Top 5 Ways to Get Earned Media – Ann Marie’s Vimeo

Ann Marie Mayuga, principal of AMM Communications, the St. Louis-based public relations firm, presented DIY Public Relations: Top 5 Ways to Get Earned Media, to members of the Creve Coeur Chamber of Commerce, on Thursday, July 15, 2010.

“How Does Google Work?” Infographic – Why PR matters

Why it is important to have a public relations plan for you or your business – creating inbound links to your website!

“If You Don’t Have a Plan for Yourself…”

“you’ll be a part of someone else’s.” AMM Communications has recently been involved in the launch and ramp up of several start-up businesses, and while these entrepreneurs have written strong business plans with well-thought out pro forma financial statements, they have not put as much effort into planning how they would announce their new ventures […]

Is Any Publicity, Even Negative Publicity Good, or Is It Just a Myth?

Three key points to remember when planning for a crisis, and effectively communicating during and afterward to maintain public confidence.
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