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The Next Step in Your 2011 Sales and Marketing Plan… Update Your Website Colors

Many established businesses and even those recently created within the past two years haven’t updated their websites since they were initially created in the ’90s. My challenge for you is to revamp your website, removing any extraneous flash introductions, music, stock graphics etc…

How to Plan a Public Relations Campaign for a Small- to Mid-Sized Business

If a small- to mid-sized business were to engage in a public relations campaign, it needs to approach the strategic planning of this campaign, using one of Steven Covey’s principles, “Begin with the end in mind.” So how do you measure a successful campaign?

For Small to Mid-Sized Businesses, Where does Public Relations fit into Your Business or Strategic Plan?

Whether you are a start-up or an established small to mid-sized business, you probably have a business plan. Most entrepreneurs know they need a PR component but they aren’t sure where to start.

You Put the Wrong EmPHAsis on the Wrong SylLABle – The Message is ALL WRONG!

What your salespeople say in front of the customer may not match what the marketing department planned because the emphasis is on the wrong message.

Time to call in an expert – Communications isn’t that easy

We all think that we can handle our own communications, but how many of us are truly able?

DIY Public Relations: Top 5 Ways to Get Earned Media – Ann Marie’s Vimeo

Ann Marie Mayuga, principal of AMM Communications, the St. Louis-based public relations firm, presented DIY Public Relations: Top 5 Ways to Get Earned Media, to members of the Creve Coeur Chamber of Commerce, on Thursday, July 15, 2010.