Six Thinking Hats

Getting Better Results from Meetings – Using “Six Thinking Hats” and SlideBatch Together

Ann Marie and I are often called in as third-party meeting facilitators for our clients, especially when the focus is on strategic marketing planning for the next fiscal year. A technique, that we have been using successfully over the past several years, is Edward De Bono’s “Six Thinking Hats”…

Haiku

Try This: Be a Writer, a Content Marketer, and a Public Relations Specialist using SlideBatch

Try writing a Haiku about your core product or service and you will be a writer. You can also create a batch in SlideBatch to accompany your Haiku, to help market it. Finally, by sharing your Haiku, through Twitter, and adding a link to your batch, you will serve as your own publicist! The hardest part is getting started, so start writing today.

Cool Hand Luke - Paul Newman

A Failure to Communicate? “Cool Hand Luke” and Public Relations

Have you ever heard your client say this? If you are in the communications/marketing field or a business consultant, this is the kiss of death. There are three steps you must perform to prevent this!

Your 2011 Sales and Marketing Plan… Good Marketing and Branding is all about Consistency!

Now that you have changed the look and feel of your website and possibly tweaked the navigation of your website, you need to examine your current brochures, sales literature, even your business cards. If you have changed the logo and colors on the website, that needs to be translated over to the printed material, correspondence etc…

Social Media Networking Sustainability Course for Job Seekers, People in Transition, and Entrepreneurs – Ed Mayuga – AMM Communications

I am introducing an online GoToMeeting webinar for a “Social Media Networking Sustainability Course for Job Seekers, People in Transition, and Entrepreneurs” at 10:00 AM EST on Thursday, February 17, 2011.

A “Dumb” Way to Build Trust and Credibility – Merely Calling Yourself an Authority!

Are you an expert, or an authority, just because you say you are? How many purported authorities have you met in the past, only to be disappointed in the information they provided, because it was either too basic or flat-out wrong?

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